Why are passenger safety and comfort emphasized in United's SOPs?

Emphasizing passenger safety and comfort in United's Standard Operating Procedures (SOPs) is integral to enhancing the overall customer experience. This focus ensures that travelers feel secure and comfortable during their journey, which can significantly impact their perception of the airline. When passengers experience a high level of safety and comfort, they are more likely to have a positive view of the airline, leading to increased customer loyalty and repeat business.

Prioritizing these elements demonstrates United's commitment to providing quality service and care for its customers. This can differentiate the airline from competitors, as it fosters an environment where passengers feel valued and well taken care of. Beyond compliance with regulations, which is a critical aspect of operations, the emphasis on comfort and safety ultimately supports the business objective of delivering a memorable and satisfactory travel experience.